By providing federal technology executives with the ‘who’ and ‘what’ they need to know to get things done in Washington, FCW delivers access to a powerful, hard to reach audience that controls the $121B technology purchasing in federal government.
The FCW audience uses multiple media platforms to help them make IT buying decisions: the print magazine, email newsletters, websites, webcasts, whitepapers, in-person events. No matter how they want the information, FCW can deliver it, along with your advertising message.
Mean Budget Influence:
Executive Management $7.8 million
Program Management - $3.3 million
Systems Integrators - $8.2 million (Source: 1105 Government IT Buying Study, June 2011)
Most ad pages carried of any government IT magazine (Source: IMS Jan-July 2012)
Ranked #1 Federal publication read by purchasers of cybersecurity, computer systems/hardware, IT security, software, cloud computing and telecommunications(Source: Market Connections, Federal Study 2012)
Only government media brand recognized by BtoB as top advertising vehicle 8 years in a row. (Source: BtoB Media Power 50, May 2012)
104,000Unique Monthly Online Visitors *Source: Google Analytics – 12-month trailing average
65,000Daily Newsletter Subscribers